Author Archives : Alex Kreitman

Facebook ‘dislike’ button may be around corner

On September 18, 2015, Posted by , In Uncategorized, With No Comments

The world may be a much different place in the near future. Not because of global warming or the 2016 presidential campaign, but because of the Facebook dislike button. Earlier this week, Facebook CEO Mark Zuckerberg said that his company is developing alternatives to the “like” button, according to a…

Snapchat adds animated graphic features

On September 18, 2015, Posted by , In Technology, With No Comments

Snapchat launched several updates to its popular social app this week, which generated lots of buzz and a bit of terror. Lenses is a new feature in Snapchat that allows a user to add animated effects to their face when in selfie mode on the app. After activating the feature,…

Periscope users view massive amounts of live video

On August 13, 2015, Posted by , In College Marketing,Technology, With No Comments

Have you downloaded a live video app like Periscope, Meerkat, Hang w/, or Beepcast? Have you even heard of them? Chances are you’ve at least heard of Periscope and/or Meerkat and maybe you’ve downloaded one of them. There’s a high chance you may have even watched someone’s live broadcast. If…

‘Cutting the cord’ shift continues to hurt cable companies

On August 6, 2015, Posted by , In College Marketing,Industry Trends,Technology, With No Comments

Cutting the cord has been one of the biggest industry topics in 2015 as more people cancel traditional cable subscriptions and opt for a la carte options from subscription services like Netflix, Hulu, Amazon Prime and Sling TV. Watching television has been a staple in living rooms for decades. That…

Apple fans unhappy with Apple Music

On August 4, 2015, Posted by , In Digital Marketing,Industry Trends,Technology, With No Comments

It’s tough to argue that Apple is one of the most loved brands on the planet. Sure, there are plenty of haters out there (mostly Android users), but Apple customers are loyal. Then came the launch of Apple Music. Since its rollout on July 1, Apple has taken on a…